![]() Template variety: Constant Contact offers hundreds of customizable templates and layouts to choose from. For each campaign, you’ll see click rate, open rate, and bounce rate, as well as an overview of performance across all your campaigns and how you stack up against industry leaders. To see the rest of your stats, simply click the Reporting tab on the menu. When you log into Constant Contact, you’ll immediately see basic stats on your user dashboard, including total contacts, contact growth, and social audience growth. Everyone else: audience members who are new to the list and haven’t received enough emails for Constant Contact to analyze themĬonstant Contact reviewers praised how easy it is to segment audiences with Constant Contact, whether manually or using the pre-built segments.Įasy-to-access stats: Constant Contact customers love how easy it is to see metrics for campaign performance.Least engaged: contacts who hardly ever open or read what you send.Somewhat engaged: contacts who occasionally open and read your emails.Most engaged: the contacts who reliably open your emails and engage with the content, if applicable.Or, you can pay more to have Constant Contact automatically segment your audience into four categories: ![]() Users can manually create audience segments, dividing contacts by location, ecommerce activity, list membership, tags, and email activity. Even users who are dipping their toes in the waters of email, text, or social media marketing for the first time will find the entire process incredibly intuitive.Īudience segmentation: Once you have a list of contacts, Constant Contact makes audience segmentation a breeze. You can create landing pages, email newsletters, social media posts, ads, and events within minutes. From the moment you create an account and begin your free trial, Constant Contact guides you through the super-simple process of creating your first campaign. It’s a solid tool for small businesses that need easy list management, drag-and-drop templates, and time-saving automations.Įase of use: In the hundreds of reviews we analyzed, users raved about Constant Contact’s friendly user interface. What Constant Contact Is Good AtĬonstant Contact eases beginners into the world of email, text, and social media marketing with a super user-friendly interface. This section digs into what makes Constant Contact stand out-and what just doesn’t work. But like most things in life, the service isn’t without its flaws. Constant Contact: The Good and The BadĬonstant Contact is a quality email marketing platform that’s accomplished a great feat: staying relevant in a fast-paced digital world for almost three decades. Sign up for free and upgrade to the premium plan when you’re ready. Start any of its plans for free to see how well the service works for you.ĪWeber helps marketing experts get the results they require. Omnisend is tailored to ecommerce and stands out for its ability to help boost sales via email marketing. Sign up for a 30-day free trial to test out its features. MailerLite demystifies email marketing, making it an excellent option for beginners. See our list of the best email marketing services for even more options beyond these three. When it comes to the best email marketing tools, we’ve done extensive research to narrow down the field to our best of the best: the Golden Eggs. ![]() Ready, set, dive! Constant Contact Compared to the Best Email Marketing Services In this review, we’ll take a deep dive into what we love about Constant Contact, as well as what we think could use some improvement. Its time-saving automations and 97% deliverability rate are nothing to sneeze at, either. Whether you need to grow your email list, texting list, or social media marketing strategy-or all three-Constant Contact can help you do it. ![]() As the name suggests, Constant Contact helps businesses stay in touch with customers and contacts all the time.
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